Case Studies

See how we delivered more leads, faster insights, and better SEO. Problem, solution, and result for each project.

The AI Shopping Assistant

Problem
An e-commerce brand wanted to reduce support load and increase conversion by letting customers ask product questions in natural language.
Solution
We built a Next.js storefront with a RAG-powered shopping assistant: product catalog in a vector DB, Vercel AI SDK for chat, and Stripe for checkout.
Result
Faster answers and higher add-to-cart rates from qualified visitors.
E-commerce + RAG

The Legal Knowledge Base

Problem
A small legal team needed to query internal memos and precedents without manual search or exposing sensitive data.
Solution
We implemented a small-scale RAG system with secure embeddings, access control, and a simple "chat with your docs" UI.
Result
Legal staff found relevant context in seconds instead of hours.
Small-scale RAG

The Global Store Locator

Problem
A global retailer needed location pages to rank and convert while keeping build and content manageable.
Solution
We delivered a Next.js store locator with SSR, schema markup, and a headless CMS for locations and regions.
Result
Strong organic visibility and lead growth from local search.
SEO / Next.js

FAQs

Are these full case studies?

This page summarizes themes and outcomes. Some entries link to deeper notes or related services. If you need a formal case study format for procurement, ask and we can align on what can be shared.

Do you work under white-label?

Select agency partnerships exist where Farflow delivers engineering or SEO implementation behind the scenes. Terms are explicit in the contract so responsibilities stay clear.

Which engagement model is most common?

Fixed builds for defined products, plus retainers for SEO or iterative product work. Advisory days spike around migrations, launches, and performance incidents.

Can you work inside our repo and CI?

Yes—GitHub/GitLab, preview environments, and linters are normal. Access is granted least-privilege and documented so your team keeps ownership.

How do we compare vendors fairly?

Ask how they validate SEO changes, how they profile performance, and how they hand off code. Request a short paid diagnostic if slides and promises are all you have to judge by.